Our Blog

5 Questions About Cataracts
June is Cataract Awareness Month, a great opportunity to educate yourself on this eye condition that so many of us will experience in our lifetimes. By age 65, as many as 90% of people have at least one cataract forming. We’ve all heard the term cataract, but...

5 Proven Ways To Get Kids To Wear Sunglasses
If you’re a regular reader of our blog, you may already know that by the time your son or daughter reaches age 18, they’ve already received up to 80% of their entire lifetime’s worth of exposure to the sun’s damaging ultraviolet (UV) rays! It’s a shocking statistic. That’s because kids spend so much time outside – which is healthy – but means parents must protect them from the damage that UV rays can cause to their developing eyes and tender skin. One game-changing advantage parents like you can provide their kids with is high-quality sunglasses that block 100% of the sun’s harmful UVA and UVB rays. And encourage them to wear their...
Sports Safety Prevents Vision Loss
Basketball is one the most eye injury prone sports in this country with close to 6,000 people suffering from injuries every year according to Prevent Blindness America. In fact, 1 in 10 college basketball players will sustain an eye injury. For children 14 years and...
It’s Time for Back to School Eye Exams
Appointments are filling fast for back to school eye examinations as parents get ready for students to return to school. Eye health and vision examinations are an important part of school preparations because some studies show that as much as 80% of effective learning...
New “Power of 3x” Rebate on Popular Products – Crizal, Transitions, Varilux and Xperio UV Polarized
oday a new rebate is available from the maker of the popular Crizal, Transitions, Varilux and Xperio UV brands of ophthalmic lens products. You may have seen the commercials on TV promoting these lenses. From now until the end of September, you can get a $10 rebate...
Digital lens surfacing to create the perfect lens.
Digital Lens Surfacing relies on a controlled combination of lens design, precisely made molds, and manufacturing technology to create the perfect lens. Digital lenses use a new design process for lenses which take into account reading posture, near zone placement,...
Six Steps to Healthier Eyes
When you are making your New Year Resolutions, don't forget to include these six steps to healthier eyes: 1. Get Regular Eye Health and Vision Examinations. Tired, dry, itchy or watery eyes, light sensitivity, headaches, blurry vision, fluctuating vision, and...
The Difference Between High Quality Frames and Cheap Ones is More Than Their Price
You have tried on several frames of varying prices and styles... but for some reason on in particular stands out. It feels more balanced. The finish seems more polished and smooth. It just looks better. As you try on frames your instincts tell you that one frame...
Vision is the Priceless Sports Enhancer – Protect It Well
Vision, just like speed and strength, is an important ingredient in how well you play your sport. Vision correction is a part of one's sporting equipment. As performance goes, it's as important as wearing the right clothing or wearing the right shoes. It's another way...
What is the Difference between Vision and Medical Insurance?
Vision insurance covers routine eye care services such as periodic eye examinations and refractive services (determining the prescription.) Many vision plans will also offer benefits on materials. These benefits may take the form of an allowance toward materials and...